EXECUTIVE SPRINT:

Articulating Your Value & Strategic Positioning

Clarify your expertise, define your leadership brand, and communicate your value with confidence. This sprint cycle will launch in late April 2025 and events will run for about 4-6 weeks in total. Learn more about what this sprint has to offer.

Why Join?

High-achieving women often lead, strategize, and solve problems—but struggle to clearly articulate their impact. This sprint is designed to help you position yourself with confidence, refine your personal and professional brand, and ensure your expertise is recognized.

Whether you're advocating for a promotion, growing your business, or elevating your leadership presence, this sprint provides the frameworks and feedback to help you own your value and communicate it effectively.

What To Expect

This 4-6 week sprint includes:

  • Kick off meetings: Get to know your fellow sprint participants

  • Workshop: Uncover Your Strengths & Unique Leadership Advantage led by Kate Pozeznik, CEO of Quirk

  • Access to various tools such as strengths assessments and past recordings from industry experts on personal branding

  • Executive Coaching Call: Visibility and leadership refinement

Meet our Experts

We’re curating an exceptional lineup of branding and leadership experts.

Kate Pozeznik

Meet Kate Pozeznik

Kate is the founder and CEO of Quirk, a bold personal branding firm that has helped transform the way her clients approach their personal lives. Kate equips individuals and businesses to stand out in their respective landscapes. Whether they’re a professional seeking their next job opportunity or an entrepreneur launching or growing a small business, she helps them craft a compelling brand narrative that resonates with their target audience. Over the course of her career, Kate has become recognized by executive and small business owners as a confidence booster, relationship builder, confidant and steadfast promoter of authenticity. When she’s not working with clients, she serves on the Board of industry think tank, Career Thought Leaders, and co-teaches its Certified Digital Branding Strategic course twice a year.